Planning & Release
Plan Smarter. Place Strategically. Perform Exceptionally.
At Prabhatam, we understand that effective advertising is not just about where you advertise—it’s about when, how, and to whom. That’s why we offer comprehensive Media Planning & Strategic Ad Placement Services that ensure your brand reaches the right audience, at the right time, through the most impactful channels.
Our Approach to Media Planning
We dive deep into your brand’s objectives, target demographics, and market behavior to design a media mix that delivers measurable ROI. Our planning focuses on:
- Audience Segmentation & Targeting
- Media Budget Allocation
- Campaign Timeline Structuring
- Channel Optimization (TV, Print, Outdoor, Digital, OTT, etc.)
Strategic Ad Placement Services
With decades of industry expertise, we ensure your campaigns are placed in high-impact zones—be it a front-page newspaper slot or a prime-time TV ad. Our services include:
- Print Ad Placement (National & Regional)
- Television & Radio Buying
- Out-of-Home (OOH) & Transit Media
- Digital Media Buying (Google, Meta, OTT platforms)